One of the best ways to promote your books is to put them onto promotion sites. There are loads all over the web and I’ve done my best to utilise all of them. There are too many to mention and one of my favourites is Readers Gazette: free registration and free tweets on Twitter.
The thing is, a book promotion site is only as good as the human who designed it, like a computer is only as good as the computer operator. Why is it that sites appear then disappear a few years later? There could be a number of reasons: it’s too expensive to keep the site running, the author of the site has got fed up with the hassle of running it and it’s taking too much of their time (or they could’ve died: well, they are human and death comes to all of us, doesn’t it?), or maybe because there are not that many people utilising the site. One of the ways I monitor if a site is still running is by checking the date at the bottom of the home page. and if it is being promoted on Twitter or Facebook, the last time anything was tweeted or posted.
Here are a few sites I think have gone to the wall:
Armchair Interviews still displays its site and I can’t find a date on the home page or any social media presence, but they advertise an interview with Jackie Collins (no longer with us!) and review her new book (published in 2009!)
BookPinning still has a presence, but the date at the bottom of the home page is 2013 and the last time they used social media was 2013 and 2014. I have four of my books on there and when I tried to add Goalden Sky it never appeared.
Front Street Reviews now a site for travel reviews
Nothing Binding is just a sad lonely domain name now. It was a platform for new and aspiring writers to put their books on and invite people to review them, but I never saw reviews being added and they were continually advertising for reviewers.
ReviewTheBook is one of the reasons why I don’t like paying for promotion. They made a charge for each book to be taken up by five reviewers and I had good reviews for Epiworld, but the site disappeared about two years ago.
There will be more to add to the list and that’s why when I get a review from any of them I add them to my website, because you never know which one will disappear next.